Full Name
Theresa Lyons
Job Title
SVP Strategic Planning
The Mars Agency
Speaker Bio
Theresa Lyons has been with The Mars Agency for 26 years and currently leads a team of 12 diverse strategists. Her team is dedicated to developing a deep understanding of the “why” behind shopper behavior to deliver insights and strategies that build brands and drive growth. Lyons has been a key contributor to the development and deployment of Marilyn, the agency’s proprietary commerce marketing intelligence platform.
Theresa Lyons