Full Name
Bill Haveron
Job Title
Group Director - Shopper Marketing
Speaker Bio
Bill Haveron is a seasoned senior marketer and agency leader with 25+ years working with top Fortune 500 CPG brands and retailers, who currently leads the Shopper Marketing Team for Mosaic North America out of their Chicago office. Having started his career in Sales with Nestle USA, his strong understanding of food retailers gives Bill a unique lens to develop shopper solutions that work for brands, retailers and ultimately shoppers. He’s partnered with tops brands and companies such as Nestle, General Mills, Kraft-Heinz, McCormick and Starbucks to name a few. And has worked for the top shopper focused agencies in the business: The MARS Agency, VMLY&R (Geometry Global), Blue Chip and now Mosaic North America.

Bill graduated from Cornell University with a B.S. in Applied Economics and Business Management with a concentration in Food Marketing. He is a founding member of the Food Marketing Fellows, as well as a Gold and Silver Reggie, and Silver Effie industry award.
Bill Haveron